2026 Updated All Etsy transaction fees (6.5%), payment processing, and regional regulatory rates updated for 2026.
Shop Traffic & Analytics

Etsy Conversion Rate & Ads Calculator

Track your shop conversion benchmarks and measure whether your Etsy on-site advertising budget is generating profitable return on ad spend (ROAS).

📈 1. Shop & Listing Conversion Rate

Found in Etsy Shop Stats > Visits

Your Conversion Rate
3.04%
Average Etsy benchmark: 1.5% to 3.5%.

🎯 2. Etsy Ads Return on Ad Spend (ROAS)

$
$
Return on Ad Spend (ROAS)
4.0x (400%)
Every $1 invested in Etsy Ads generated $4.00 in gross revenue.